Code, Camera, Action

Code, Camera, Action

Code, Camera, Action — Our blog

  • Home
  • Clients
  • Solutions
  • Team
  • Contact Us
  • Blog
  • An iPad success story

    • 10 Aug 2011
    • 0 Responses
    •  views
    • apps iPad
    • Edit
    • Delete
    • Tags
    • Autopost

    I’ve had laptops and cellular internet connectivity for 7 years, but I never would have done something like this before. Why?

    • I wouldn’t have been able to easily find a good app to do this without being bombarded with spam in my Google search. (And many of them would be Windows-only.)
    • When I did finally find an app that looked reasonable, I wouldn’t have been able to find any trustworthy reviews, being bombarded instead by more search spam.
    • When I went to buy it, it probably would have cost more.
    • I wouldn’t have trusted it comfortably enough to install it on my computer.
    • It might not even work.
    • If it did work, I’d probably need longer to figure out its learning curve, and navigating wouldn’t be as easy or fast with a keyboard and trackpad.
    • Taking out the laptop in the car, and passing around a laptop to show the final product, would feel much clunkier than using the iPad.

    The computing revolution brought on by iOS, the hardware, and the App Store ecosystem is a bigger deal than we realize.

    via marco.org

    Marco Arment on using an iPad 3-D drawing app to design his mother's kitchen. From his car. On a 1-hour drive.

    • Tweet
  • Khoi Vinh: iPad magazines "bloated, unfriendly, expensive"

    • 28 Oct 2010
    • 0 Responses
    •  views
    • apps iPad press quotable
    • Edit
    • Delete
    • Tags
    • Autopost
    My opinion about iPad-based magazines is that they run counter to how people use tablets today and, unless something changes, will remain at odds with the way people will use tablets as the medium matures. They’re bloated, user-unfriendly and map to a tired pattern of mass media brands trying vainly to establish beachheads on new platforms without really understanding the platforms at all.
    via subtraction.com and gigaom.com

    Says Khoi Vinh, former design director for the New York Times.

    Edit: Oh, and isolated, too. How many of these apps lack copy-and-paste, or easy Twitter sharing? Which, one would think, is in the publisher's interests...

    • Tweet
  • How much does it cost to develop an iPhone application?

    • 14 Oct 2010
    • 0 Responses
    •  views
    • apps code iPad iPhone
    • Edit
    • Delete
    • Tags
    • Autopost

    One thing that would be interesting to look at is the amount of time that we had to work on the iPad version. Apple set a product release date that gave us 60 days to do the development. (That was later extended by a week.)

    We started the iPad development from scratch, but a lot of our underlying code (mostly models) was re-used. The development was done by two experienced iOS developers. One of them has even written a book: http://appdevmanual.com :-)

    With such a short schedule, we worked some pretty long hours. Let's be conservative and say it's 10 hours per day for 6 days a week. That 60 hours for 9 weeks gives us 540 hours. With two developers, that's pretty close to 1,100 hours. Our rate for clients is $150 per hour giving $165,000 just for new code. Remember also that we were reusing a bunch existing code: I'm going to lowball the value of that code at $35,000 giving a total development cost of $200,000.

    via stackoverflow.com

    Craig Hockenberry (of Twitterific fame) discusses what it takes to develop an iPhone application.

    Design and project management brings his estimate to $250,000.

    If you have to ask, you probably can't afford it.

    • Tweet
  • From desktop to apps

    • 12 Jun 2010
    • 0 Responses
    •  views
    • apps code iPad
    • Edit
    • Delete
    • Tags
    • Autopost

    Keynote on iPad is way more interesting than it’s desktop counterpart. I honestly don’t know how to add animations on keynote for Mac OS. But it’s a breeze to do on the iPad. And while I know how to add images and shapes on keynote on the Mac, it’s just much more fun and inspiring to do it on keynote for iPad.

    Some say the iPad is best suited for content consumption and not content creation. I believe it’s partially true because many app developers haven’t changed their perspective for a touch interface.

    And that perspective is a big deal and a big opportunity.

    via bijansabet.com

    One week with an iPad, and I couldn't agree more with Bijan Sabet on this. It will take time for the software to catch up, but wow, what a device. And what an opportunity.

    • Tweet
  • Apple blinks: New iPad XL to offer Flash capability

    • 25 May 2010
    • 0 Responses
    •  views
    • apps iPad iPhone
    • Edit
    • Delete
    • Tags
    • Autopost
    Media_httpscoopertino_uabjx
    via scoopertino.com

    The perfect solution!

    • Tweet
  • Despite the iPad, traditional books aren't disappearing. But reading might be.

    • 13 May 2010
    • 0 Responses
    •  views
    • books iPad reading
    • Edit
    • Delete
    • Tags
    • Autopost

    How good a reading machine is the iPad? Michael Grothaus did a chapter-by-chapter comparison of reading on the iPad and a paperback. His conclusion? The paperback is lighter, cheaper, and provides a more immersive reading experience.

    Another big issue I had with reading the ebook chapters was that, since they were on the iPad, I was always tempted to navigate away to check an email, browse the web, or look for another book on the iBookstore. This short attention span of mine only existed while I was reading on the iPad and not from the paperback, which means it wasn't the story's fault that I was so tempted to navigate away. The iPad is a wonderful device that cries "touch me", and that's what I constantly wanted to do while holding the iPad -- touch, swipe, IM, check email. Push notifications from different apps didn't help the reading experience either.
    via tuaw.com

    I'd like to see a similar comparison that pits reading on a laptop against the iPad and the book.

    Meanwhile, Nicholas Carr has published a book about how online reading is changing our brains. Salon's Laura Miller reviews "The Shallows: What the Internet Is Doing to Our Brains" --

    Concentrated, linear thought doesn't come naturally to us, and the Web, with its countless spinning, dancing, blinking, multicolored and goodie-filled margins, tempts us away from it. (E-mail, that constant influx of the social acknowledgment craved by our monkey brains, may pose an even more potent diversion.) "It's possible to think deeply while surfing the Net," Carr writes, "but that's not the type of thinking the technology encourages or rewards." Instead, it tends to transform us into "lab rats constantly pressing levers to get tiny pellets of social or intellectual nourishment.
    via salon.com

    Perhaps the iPad reading experience is enough to counter this, but Grothaus doesn't think so.

    • Tweet
  • About

    EL Studio Communications, LLC builds stories, software and strategies to help you connect online.

    Contact us to get started.

    208642 Views
  • Archive

    • 2011 (24)
      • October (1)
      • September (3)
      • August (2)
      • July (2)
      • June (1)
      • May (1)
      • April (1)
      • March (4)
      • February (6)
      • January (3)
    • 2010 (106)
      • December (1)
      • November (7)
      • October (12)
      • September (8)
      • August (9)
      • July (5)
      • June (9)
      • May (13)
      • April (19)
      • March (9)
      • February (8)
      • January (6)
    • 2009 (247)
      • December (12)
      • November (18)
      • October (51)
      • September (43)
      • August (60)
      • July (17)
      • June (19)
      • May (22)
      • April (1)
      • March (3)
      • January (1)
    • 2008 (20)
      • December (1)
      • November (1)
      • October (1)
      • September (1)
      • August (1)
      • June (1)
      • June (2)
      • May (2)
      • April (5)
      • March (1)
      • February (4)
    • 2007 (11)
      • November (1)
      • August (3)
      • July (2)
      • June (1)
      • May (3)
      • April (1)

    Get Updates

    Follow this Space »
    You're following this Space (Edit)
    You're a contributor here (Edit)
    This is your Space (Edit)
    Follow by email »
    Get the latest updates in your email box automatically.
    Loading...
    Subscribe via RSS
    TwitterFacebookPageLinkedInBuzzFlickrTumblrmetaweblogScribd
  • Our Work

    • Clients
    • Solutions

    Just For Clients

    • Billing
    • Client Login
    • Request a Proposal